The giant Consumer Electronics Show, better known as just CES, opens its doors on Thursday in Las Vegas. Until a few years ago about the only connection to cars was audio equipment, radar detectors and odd things like CB radios.
That's not the case any more. This years' show will see several auto manufacturers displaying cars and associated electronic equipment. OnStar is expected to make a major announcement, also Hyundai and Toyota. Nissan will show off its Leaf electric car.
On Thursday Rupert Stadler, Chairman of the Board of Management of Audi, will present his vision of the automobile in tomorrow's society at the world's largest trade show for consumer technology. Alan Mulally, President and CEO of Ford Motor Company, will take the stage on Friday to deliver his third keynote address at CES. He's also expected to discuss the upcoming electric Ford Focus that has been the focus of a tease campaign on one of pages.
We can expect to see integration of the Internet in cars, better navigation systems and user-friendly diagnostic tools. The car might have been regarded as just another entertainment center at CES in the past but now it looks like it will become an increasingly important key element for the electronics industry.
We will be checking out relevant announcements and posting them on the blog during the coming days. Stay tuned.